Evaluation Question: In what ways does your media product use develop or challenge forms and conventions of real media products?

In What Ways Does Your Media Product Use

Final Music Video

This is our final video.

Band Identity Added

We added a band identity at the front and back of our video in order to make it look more like an actual music video as opposed to a fan made one.

Failed Sepia Tone Attempt

We tried using sepia tone but we decided against it as it did not look professional, it looked more like a brown filter as opposed to being an actual sepia tone. It didn't look right with the footage which was too dark and it paled the black curtains which we didn't want and all around looked dreadful, so we've decided against using it in our overall video.

13 - 2 -13 Editing Update

We have now synced all footage to the track and all of our shots are in place. Next we are planning to add in effects to give the video a bit more of a professional look. we are going to experiment with colour correction and we are going to attempt sepia tone to test how it will look.

We would like to try sepia tone as it is a main feature of my digipak and homepage. So I would like to include it across all three mediums.

Overcoming Editing Problem Video 1

Editing 30-1-13

I have continued editing. So far I still need to space out my narrative towards the end. This is because at the moment I am unsure what to put in terms of performance nearer the middle of the song. So for now I have pieced together the rest of the narrative which I will space out nearer the end.

Peer Feedback (SMART Target)

I need to place more emphasis on the drums at the beginning, as the drums are the main feature during the opening few seconds of the song. This is why I need to place more emphasis on the drums during the opening moments of the play.

Started Editing

We began editing today (I am working in a pair with Alisha) and so far have managed to complete the first minute of our video in editing. We are planning to go over it in a second draft to add in effects and any additional quick shots that we may not have thought of using the first time.

One of our first issues when editing was that the ASD was far too slow and even though the clips themselves weren't that long they felt as though they were dragging and made the sequence feel longer than it actually was. In order to rectify this we first, shortened the clips to only include absolute must-have moments on camera. And we then added in additional shots as seen below:

This was originally only going to have the first and second shot on the timeline however we released that using only those two shots made the sequence feel much longer than it actually was. To rectify this we added in more shots after to keep the flow of the video going.

As seen in the above screen shot we also locked the audio track. This was important as we needed to stop the clips moving about the audio track and putting it out of sync. We have also trimmed off the last 30 seconds of the song as it is not music and is just one long sound effect which we do not need for our video.