Researching our Target Audience

We have created two similar but different surveys to gather extra information on our target audience. We are hoping to get a good idea of how to market our band towards that certain target audience and get ideas of what to put in our music video.
These are the links to the questionnaires:
http://www.surveymonkey.com/s/TZX336C

In addition to this we have organised a focus group for Tuesday afternoon where we can pitch out ideas fully. As mentioned in one of my previous blogs we are using a focus group made of a mix of age ranges between both staff and students. This will give us a wider range of information to use as a source for our video and our band as a whole.

We are hoping to gain information:
How to represent the band
How to market the band
What to include in our music video