We have created a questionnaire including ten questions one of which is a lickert scale. We are using these to get an accurate idea of our target audience. We need to know what their musical preference is, and what they expect to see from that said genre. Our questionnaire asks about musical preference, artistic preference, what music channels they listen to and what music magazines they regularly read (if any) this will give us a good idea of how we should market our band to its target audience.
In addition to this we are also gathering a focus group made up of 6 people. A mix of teachers and students. This is so we can get a mixed age range and see the differences between the ideas and feelings younger people have towards music as opposed to older people.
Here is a link to our Questionnaire:
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